Privacy policy.
Last Updated: [30 October 2025]
1. Introduction
Welcome to Andraluma (trading as Wai Yeung LAM) ("we", "us", "our"). We are committed to protecting your privacy and handling your personal information transparently and securely. Our website, https://www.andraluma.com.au/, is hosted on Squarespace.
This Privacy Policy describes how we collect, use, store, and disclose your personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).
By using our website, you agree to the collection and use of information in accordance with this policy.
2. What Information We Collect
We collect different types of information for various purposes to provide and improve our service to you.
a) Personal Information You Provide to Us
We collect information that can personally identify you ("Personal Information") when you voluntarily provide it to us. This includes:
Contact Form: When you fill out our "Contact Us" form, we collect your name (first and last), email address, subject, and any message or details you include in your inquiry.
Newsletter Subscription: When you subscribe to our newsletter (via Squarespace Email Campaigns), we collect your email address.
b) Usage Data and Information Collected Automatically
When you visit our website, we and our third-party service providers may automatically collect information about your device and your browsing activity. This "Usage Data" is generally non-personal but may be linked to your Personal Information. This includes:
Cookies and Trackers: We use cookies, pixels, and similar tracking technologies to track activity on our website and hold certain information.
Squarespace Analytics: Our website host, Squarespace, collects data to power our site analytics, including:
Information about your browser, network, and device
Web pages you visited prior to coming to this website
Your IP address
Google Analytics: We use Google Analytics to monitor and analyse website traffic. This service tracks and reports on website usage, such as pages visited, time spent on site, and your general geographic location.
Google Ads: We use Google Ads for advertising, which may include tracking conversions from ads and using cookies for remarketing (showing you our ads on other websites).
3. How We Use Your Information
We use the collected data for the following purposes:
To Respond to You: To use the details from your Contact Form to respond to your inquiries, provide information, or offer support.
To Send Newsletters (Direct Marketing): To send you marketing communications, newsletters, and updates that you have consented to receive via our Squarespace Email Campaigns list. You may opt-out of receiving these communications at any time by clicking the "unsubscribe" link in the email.
To Improve Our Website: To analyse Usage Data (via Squarespace Analytics and Google Analytics) to understand how visitors use our site, which helps us improve its functionality, content, and user experience.
For Advertising and Marketing: To use Usage Data (via Google Ads and Analytics) to measure the effectiveness of our advertising campaigns, to track conversions, and to deliver targeted advertisements (remarketing) to you.
4. Sharing and Disclosure of Your Information
We do not sell or rent your Personal Information to third parties. We will only disclose your information to the following parties:
Squarespace: Our website hosting, analytics, and email marketing provider (Squarespace Ireland Ltd. and Squarespace, Inc.) stores and processes data on our behalf.
Google LLC: To provide analytics and advertising services as described above.
Legal Obligations: If required to do so by law or in response to valid requests by public authorities (e.g., a court or a government agency).
5. Cookies and Tracking Technologies
Cookies are small files stored on your device. We use them to enhance your experience, analyse site traffic, and for advertising.
Functional & Required Cookies: Squarespace uses some necessary cookies to allow visitors to navigate and use key features on the site.
Analytics & Performance Cookies: We use Analytics cookies (from Squarespace and Google) to collect information about how visitors interact with our site.
Advertising Cookies: We use cookies from Google Ads to track your activity and show you relevant ads on other platforms.
You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our website. For more information on Google's privacy practices, please visit the Google Privacy & Terms web page.
6. International Data Transfers
Your information, including Personal Information, may be transferred to—and maintained on—computers located outside of your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those in Australia.
Our service providers (Squarespace and Google) are primarily based in the United States. By providing us with your information, you consent to this transfer, storage, and processing of your data outside of Australia.
We will take reasonable steps to ensure that any overseas recipient of your Personal Information handles it in accordance with the Australian Privacy Principles.
7. Data Security
We take reasonable steps to protect your Personal Information from misuse, loss, and from unauthorised access, modification, or disclosure. We rely on the security measures of our third-party providers (like Squarespace and Google). However, no method of transmission over the Internet or method of electronic storage is 100% secure.
8. Your Rights (Access, Correction, and Complaints)
Under the Australian Privacy Act, you have rights regarding your Personal Information.
Access: You have the right to request access to the Personal Information we hold about you.
Correction: You have the right to request that we correct any information we hold about you that is inaccurate, out of date, or incomplete.
Complaints: If you believe we have breached the Australian Privacy Principles, you may lodge a complaint with us by contacting us at the details below. We will investigate your complaint and respond to you in writing.
If you are not satisfied with our response, you have the right to lodge a complaint with the Office of the Australian Information Commissioner (OAIC).
9. Links to Other Websites
Our website may contain links to other sites that are not operated by us. If you click on a third-party link, you will be directed to that third-party's site. We strongly advise you to review the Privacy Policy of every site you visit.
10. Changes to This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date at the top.
11. Contact Us
If you have any questions about this Privacy Policy, wish to access or correct your information, or make a complaint, please contact us:
By using our contact form at: https://www.andraluma.com.au/contact